Tamie with some happy clinic participants. This could be you – if you get yourself over to STRIDER to sign up for your next clinic! Photo by Amber Heintzberger.
We’re truly chuffed to bits to announce that our partnership with STRIDER will continue on throughout 2023, with a shared aim of increased visibility for equestrian events while enabling equestrian organizers one of the biggest audiences possible to successfully promote their events worldwide.
Strider has become a real giant in our industry, and is the leading bookings platform for equestrians, with over 200,000 annual users. We hope you’re already pretty familiar with us here at EN, but if not, we like to think we’re also pretty good at what we do, with a global readership of over 1.2 million horse enthusiasts. Together, we’re jointly committed to expanding access and engagement throughout equestrian sport.
Throughout the 2023 partnership, equestrian organizers will be able to easily reach Eventing Nation’s thousands of readers to successfully generate media buzz and community awareness about their events, regardless of discipline.
Key features of the partnership will include:
- The ability for equestrian organizers to offer a full range of activities for online entry – everything from recognized horse shows, to clinics, to camps –on the popular STRIDER booking platform, and then immediately receive free publicity in front of Eventing Nation’s 1.2M readership.
- Automatic cross promotion on Eventing Nation’s “What’s Happening” page, a popular resource for thousands of riders each month seeking competitive and educational opportunities.
- Preferred rates for EN readership on Strider Gold plans, which enables venues to easily send digital entries in recognized eventing and dressage competitions to StartBox online scoring.
- Immediate access to USEF database results for horse & rider via Strider’s FastEntry product, the only USEF certified entry software capable of supporting across all breeds and disciplines
- Preferred rates for Strider Members on Eventing Nation’s elite Media Promotion service, scheduled to launch Summer 2023.
“Enabling cross-promotion between Strider and Eventing Nation audiences is a win-win. When we broaden the awareness of what’s happening across equestrian sport, we enable wider participation and ultimately the growth of the sport, says Tara Swersie, CEO of STRIDER.
“Events are a huge part of the equestrian industry, but most horse show and clinic organizers don’t have the marketing resources to get their event seen by thousands of riders,” agrees our own boss lady, EN editor Sally Spickard. “With this collaboration, Eventing Nation is able to offer our 1.2m readership direct access to one of the biggest audiences possible for equestrian promotion, all with a simple click of a button.”
Under the new editorial leadership, Eventing Nation is fast becoming a resource where the entire eventing community can easily access both global news and educational resources in addition to competitions, clinics and other opportunities.
Eventing Nation joins the team of STRIDER partners who are committed to connecting equestrians to the very best in opportunities, products, and services available, including ProElite Feed, Horse & Country, Horse & Rider Books, the United States Eventing Association (USEA), Dressage4Kids, United States Equestrian Federation, Morven Park International Equestrian Center, AHT Insurance, Horse & Rider Books, and Dressage Today.
We’re delighted to continue on with our overall M.O. of helping eventing become the best it can be, and get the worldwide positive attention it deserves. To learn more about STRIDER, which operates the only digital provider certified by the United States Equestrian Federation to support entries across all disciplines and breeds, click here – and as always, Go Eventing!
